Kenny Soto Logo 2020

Articles on marketing, career advice, & more

kENNY’S BLOG

My blog consists of posts focused on digital marketing, general career advice, tips on how to start a freelance career, how to hire a freelancer, and more.

The Beginning of my Project Management Journey

The Beginning of my Project Management Journey

The best thing you can do for your career is to take time to reflect on what you've learned The beginning of my project management career began when I was managing a team of interns at a non-profit in 2016. We were tasked with building out the company’s digital...

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Sometimes It Isn’t The Work That’s Got You Down

Sometimes It Isn’t The Work That’s Got You Down

The missing piece could be a great team If you’ve found your passion, stick with it. Sometimes things will get hard because of the people in your ecosystem, not because of the work itself.   Don’t believe me?   There will come a time when you either lose or...

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The Next Step After Completing The Course

The Next Step After Completing The Course

Gaining the credentials is only the first step If you want to help your clients manage a Youtube channel, try starting your own.   If you want to learn how to successfully generate a return of 150% from paid Facebook ads, save $1,000, and run your own campaign....

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When You Lose A Client

When You Lose A Client

You Lose More Than Just Money Losing a client can sometimes come as a necessity. Perhaps the expectations at the beginning of the project weren’t set correctly, or the working relationship began to deteriorate because of miscommunication, or the client found another...

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Close In On Success By Observing Your Habits

Close In On Success By Observing Your Habits

Positioning has a lot to do with how you condition yourself over time. Objects in motion tend to stay in motion and if you are headed towards mediocrity—you will eventually arrive.   So it goes without saying that if you have dreams, the best way to convert those...

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