My blog consists of posts focused on digital marketing, general career advice, tips on how to start a freelance career, how to hire a freelancer, and more.
All teams have routine processes that go unexamined at the cost of their time and their bottom line How long does it take for a new project to get approved? How long does it take for the project to start—where actual documentation gets created, tasks are...
Sometimes it is better to share a would-be client than to simply deny extra work If you find yourself in the advantageous situation of having to say no to working with new clients, you have a great opportunity. Instead of telling the client that you don’t have the...
Do we have a report to support our claims? One challenge that will regularly come up when serving a client is trying to convince them that all ideas are valid, unless there is data that proves otherwise. It is okay to deploy 50 versions of an ad—testing the image,...
They matter because no one should ever have to explain to their child that their father isn’t coming home tonight because he was killed by a cop. They matter because they contribute to our country. Without Black History, where would we be today? What would our...
When’s the last time you updated any of your passwords? If the answer to this question is more than 6 months, you are making yourself vulnerable. By using a site like Have I Been Pwned? you’ll be able to see if your email address is vulnerable and on which platforms....
There is no safe way to grow An online course can only teach you so much. Using the tools on your own, clicking around and looking at all the settings can help, but there is truly only one way to learn how to use a tool. You have to be put in the position to have to...