Kenny Soto Logo 2020
Do You Understand The Customer’s Problem?

Do You Understand The Customer’s Problem?

Don’t listen to what they say, follow the money instead If you want a customer to become price insensitive towards your product or service, you have to build trust. The fastest and most direct way to create this necessary trust is to understand your customer’s...
Prepping Your Customers For A Relationship

Prepping Your Customers For A Relationship

If you want to win, start with awareness, then consideration, and then maybe—the conversion You can’t build a meaningful relationship with your customers if you constantly interrupt them. Even a free “10 Essential Steps to Washing Your Dog” guide to launch your email...