by Kenny Soto | May 15, 2020 | Career Advice
You need content (not only a resume) if you want to distinguish yourself The only way to stay competitive is to stay authentic. A resume can help, but it doesn’t pain a full picture. If you don’t know the answer, that’s okay. Will you learn the answer? If...
by Kenny Soto | Apr 15, 2020 | Uncategorized
How we are using this time to grow? The issue we are facing today is a matter of collecting the right skills. If this new free time we have in our schedule, some of us are trying to educate ourselves. Now is a great time to make our resumes better. Yet, where...
by Kenny Soto | Apr 6, 2020 | Career Advice
Even if the event doesn’t come to pass, create action steps ahead of time I’m afraid of my prospects when searching for a job in 2021. Just in March of 2020 alone, we saw a loss of over 700,00 jobs. Regardless of the industry, I’m certain that some of the people who...
by Kenny Soto | Feb 18, 2020 | Career Advice, Marketing
Promote A Category, Not Your Name The purpose of a slogan is to promote a brand that your prospective customer can identify with. You want the slogan and eventually your brand’s name to become so synonymous with the product or service that you’re selling, that you...
by Kenny Soto | Jan 26, 2020 | Marketing, Productivity
People Get Paid to Think People pay you to save them time, make them money, and ultimately for your thoughts. Getting an employer’s attention is the main challenge to getting any kind of job in the knowledge economy. How do you stand out amongst a sea of other...
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